Packaging: It comes in a clear, plastic bottle (170ml) with a label stuck right on it along with a cap that pulls open. I like that the spout dispenses the product in the exact amount I need when I simply tip the bottle upside down over my hand for a moment. What I don’t like is that its design is so similar to their other products that sometimes we may confuse it for something else. A quick Google search shows that it also appears to go by the name “Hada Labo Gokujyun Hyaluronic Acid Lotion (Moist),” making matters worse. (And remember, Japan refers to toners as “lotions.”)
Price: Because I bought this at a T&T store in Canada, the price was marked up to about $25-30 CAD, but you can get this product off of Amazon for about $16 USD. So far, it has lasted me over five months and I generally use it 2x a day (although, admittedly, I haven’t been using it as often this month since I’m testing out another hydrating toner).
Consistency: The consistency is very watery, but there is still this slightly viscous feel to it. Because of this, I don’t use a cotton ball/pad to apply it since so much of the product can get trapped inside and get wasted; instead, I simply use the palms of my hands to pat it onto my face. Its finish feels dewy (or as the name implies, “moist”), making it the perfect hydrating toner.
Scent: Absolutely no scent! Great for people who are sensitive to fragrances.
Ingredients: A CosDNA analysis showed that the only flagged item was butylene glycol (solvent + moisturizer) for acne, which only scored a 1. But let us dive right in and analyze the star ingredient, hyaluronic acid. It only sounds scary, but it isn’t – I promise! When we think of “acids,” we generally think of exfoliation and skin peeling, but this ingredient does the exact opposite: it moisturizes, plumps your skin, and sucks moisture out of the air and into your skin. This product includes two forms of hyaluronic acid for increased efficiency due to their differently sized molecules: hydrolyzed hyaluronic acid and sodium hyaluronate. They are naturally found within the skin and even between connective tissues.
Its “plumping” effect on the fine lines of my forehead shows that it actually works instantly; the photos above were taken only minutes apart. And take a look at that short ingredient list! I love it! Unless you have a sensitivity to hyaluronic acid, this product may be just what you’re looking for if your fine lines need some plumping.
Important note: If you find that hyaluronic acid actually dries out your skin, this is because there is no moisture in the air for it to draw into the skin, so it sucks the moisture out of your face instead. This issue can easily be mitigated by using a moisturizer on top (which you absolutely should be using anyway!).
Overall Review: This product is ideal for all skin types due to its simple ingredient list and lack of fragrances. I will note that it does contain parabens to keep the other ingredients from breaking down or spoiling, so if that bothers you, then you may not like this product. But if this doesn’t bother you, then you will absolutely love this product for its efficiency just as I do. 5/5.